IMM monitoring and analyses are always tailored to the client’s specific goals and scope of activities
We present the starting prices:
internet, social media, podcast, and newsletter monitoring from PLN 220 net/month per keyword;
press, radio, or television monitoring from PLN 180 net/month per keyword;
international monitoring from PLN 1190 net/month for 10 keywords;
press, radio, or television advertising monitoring from PLN 779 net/month for 3 brands;
reports and analyses from PLN 900 net/report for 3 brands;
easyContact press release distribution from PLN 430 net/230 contacts selected for the content of the information.
We don’t quote individual words or phrases, but rather precisely configure keywords and topics for monitoring and design analyses tailored to your expectations. You’ll determine the final quote individually after speaking with our consultant
We are trusted by over 4000 companies from around the world!
Unlike systems based solely on phrases, in IMM, each monitored term is a set of carefully selected words and contexts – free from spam and duplicates. The result? Only relevant results, less redundant content, and more time for decisions.
a mobile app to keep your results always at your fingertips
a set of metrics describing each message, including: OTS reach +1, resonance, AVE, engagement, media coverage, exposure, keyword saturation, impact, and more
daily newsletters and crisis alerts
three standard user accounts (with the option to expand)
Reach: over 420,000 online sources (portals, forums, and blogs), +16 million public social media profiles, newsletters, thousands of podcasts, and video services, where all content, image, and audio are monitored, not just descriptions. The database of monitored media is expanded daily with new, valuable online media.
Prices start at PLN 220 net per month, with full service and consulting from IMM experts (unlimited results). Monitoring is activated based on keywords, not phrases, as is often the case with other providers. What does this mean in practice? Each brand, project, or topic tracked in IMM is described by our experts with dozens of phrases, including inflection, capitalization, and refinements that further refine the researched topic. This ensures that the collected materials are precisely on topic (no spam), saving time in reviewing and analyzing them. With this service, IMM is responsible for the quality of the collected data.
With adMonit ad monitoring, you’ll learn about advertising budget levels in your industry, sources and broadcasts, frequency, and achieved ad reach (OTS+1) in print, radio, and television. You’ll stay up-to-date on new ad creations and also have access to archived ones.. You’ll see where your brand is gaining exposure and where your budget is being wasted. You can check your brand’s visibility in the Advertising area for free on the immrank.com research panel.
Prices from PLN 779 net/month – press advertising monitoring for 3 brands. Comprehensive press + RTV package from PLN 3439 net/month for 3 brands.
As part of the service you receive:
daily notifications about new campaigns in the industry,
continuous access to the ad database and analytical panel,
data export to XLS,
the ability to create comparative reports and search for advertising niches.
Essential data for creating and optimizing a marketing strategy
Turn data into decisions with IMM analytical products. From statistical media coverage to strategic reports that show:
brand strength and visibility over time and within the industry,
sponsorship effectiveness,
exposure value,
the most effective media mix.
Media data is the most up-to-date source of information about how your company is perceived by potential and current customers, providing current market information and trends. Use reports to analyze your industry, assess your brand’s potential, identify communication and advertising niches, and identify opportunities and threats in business development.
Prices from PLN 900 net – for a report summarizing the media coverage of 3 brands. The final price depends on the scale of the study, the scope of media, the number of brands analyzed and the analysis period.
With IMMgeo tool, you can track your brand’s position and visibility relative to the competition in responses from 7 most popular AI models. You’ll gain access to a list of sources most frequently cited by AI in generating referrals and recommendations, as well as the specific content used in responses from selected chatbots.
Prices start at PLN 399 net/month for the Easy Package: 35 queries and 5,200 queries per month for the 5 most popular AI models: Chat GPT, Google AI Overview, Perplexity, Deepseek and Gemini.
PLN 999 net/month for the Popular Package: 105 queries and 15,750 queries per month.
PLN 2499 net/month for the Pro Package: 320 queries and 57,600 queries per month.
The Individual Package offers a negotiable, larger query volume and two additional AI models for analyzing results: Claude and Grok.
As part of the IMMgeo service you receive:
search results for all chatbots are available in tables and can be downloaded as charts or reports in .xls format,
brand score (AI Visibility), its average and median position,
the brand’s visibility percentage in the industry,
the names of sources and domains cited by the AI,
a complete history of responses to all entered queries, along with information on whether the analyzed brand was included in them.
Data from all media in a single dashboard: press, radio, television, online portals, social media, podcasts, and video.
The range of monitored sources is up to several hundred percent wider than other media monitoring companies in Poland.
Experts with experience in implementing projects for the largest brands in Poland and abroad.
Reliable reports ready for presentation to management boards and partners.
Indicators based on regularly updated readership, viewership, and listening data, as well as the latest price lists from broadcasters and publishers.
Analytic tools and real-time alerts.
Monitoring tailored to your brand’s development – including in foreign markets.
Principle of transparency
Prices on the website are indicative. The exact quote depends on the scope of the monitoring or research, the number of brands analyzed, and the planned duration of the collaboration.
Each offer is individually tailored to your needs – we recommend the most cost-effective and qualitative solutions, drawing on years of experience in media data analysis.
Find out why so many brands around the world trust us!
We thank you for our long-standing and excellent collaboration. Daily media monitoring provided by IMM allows us to stay current on market trends and CSRinfo's media exposure. We also thank you for your invaluable support in implementing our research projects.
The advantages of IMM's services include a broad database of monitored sources, an intuitive and comprehensive platform enabling the creation of reports and summaries, and a high standard of customer service. We highly value our collaboration with IMM and recommend the Institute as a reliable, flexible, and trustworthy business partner.
Thanks to comprehensive analyses, the Polish Tourist Organisation (POT), as well as participating entities such as sports clubs and organizations, received detailed data on Poland's presence in foreign media, in the context of the performances of Polish athletes and teams participating in international competitions.
I am pleased to recommend the IMM Group as a reliable and trustworthy partner in the preparation of reports on the value of image potential.
Thank you very much for the report – based on the publication of information about it, many people and companies contacted me asking how I did it and who to contact. The report prepared by the analysts clearly showed the number of recipients the message reached and the advertising value equivalent achieved – I realize that AVE is an imperfect indicator, but it also provides some estimates. I believe that such a solid foundation of facts and figures is truly crucial in the context of discussions with potential sponsors.
I start each day with a media monitoring review. I use the intuitive platform and the IMMapp application. Thanks to these solutions, daily tracking of current publications about our activities is simple and quick. And when we close projects, the extensive analytics module helps us generate valuable reports from every communication channel.
IMM has been operating in the media monitoring industry for 25 years, and as they say, "They know everything about the media." And it's true!