Radio and television monitoring in IMM is an ideal solution when you carry out a wide-ranging image activities and participate in local events.
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4000 companies from around the world!
Television and radio enjoy the largest audience reach. IMM’s RTV monitoring helps to examine industry discussions on national and regional channels and to develop an appropriate communication strategy.
We search for the information on radio and television under 24/7 system. Radio and television monitoring results are available within two hours since the broadcast time. You get access to the monitoring results in IMM Platform online and via the system of convenient alerts.
Until now, we've only had access to materials appearing online. We consider one of the greatest advantages of IMM's services to be the ability to also monitor press, radio, and television coverage, as we suspected many such publications had previously gone unnoticed.
You can analyse and browse the materials from broadcast items monitoring in the Analytics Module. If you order the monitoring of advertisements – you can compare the results in one place.
We value the transparent way the platform works, thanks to which we have constant and easy access to the materials we are interested in.
We describe the materials with additional information on the effectiveness of reach (reach), the advertising value equivalent (AVE), overtone of the material and many other indices that facilitate the reporting and the analysis of a communication.
Generating reports in Excel is very useful for us, we can compare the effectiveness of our activities in individual months and periods based on the results of AVE and reach indicators.
Monitoring of radio and television in IMM is the guarantee of the highest standards. Materials from the media are analysed by trained analysts and researchers.
Find out why so many brands around the world trust us!
I cannot imagine managing communications without effective media monitoring. A brand’s reputation is built not only by what it says about itself, but, above all, by what others say about it. The IMMapp application allows me to keep track of publications concerning T-Mobile in real time, analyze trends, and identify topics that could impact our image. It is also a key tool for crisis communications.
We collaborate with IMM on media monitoring, covering the press, the internet, radio and television stations, and social media. The monitoring results are delivered daily in the form of a customized bulletin containing brief summaries of the clippings, as well as through periodic (weekly and monthly) in-depth quantitative and qualitative reports. The services provided by IMM are carried out with due diligence, in accordance with our guidelines, and meet the Ministry’s requirements. Our cooperation with IMM is proceeding smoothly, and the quality of their services is entirely satisfactory. In situations requiring urgent intervention or a prompt response, the Communications Department can rely on ongoing support from a dedicated account manager and the timely delivery of media materials.
The Internal Communications Agency (Veolia Centrum Usług Wspólnych Sp. z o.o.) collaborates with IMM for media monitoring services (covering press, the internet, radio, and television). As part of this partnership, we have continuous access to a platform that allows us to track publications in real time, and we receive daily, customized email bulletins (prepared according to our specific guidelines). Furthermore, whenever the need arises, we can always count on prompt and professional support from the IMM team. All services are delivered reliably and in line with our expectations. We highly recommend Instytut Monitorowania Mediów S.A. as a proven and dependable business partner.
We thank you for our long-standing and excellent collaboration. Daily media monitoring provided by IMM allows us to stay current on market trends and CSRinfo's media exposure. We also thank you for your invaluable support in implementing our research projects.
The advantages of IMM's services include a broad database of monitored sources, an intuitive and comprehensive platform enabling the creation of reports and summaries, and a high standard of customer service. We highly value our collaboration with IMM and recommend the Institute as a reliable, flexible, and trustworthy business partner.
Thanks to comprehensive analyses, the Polish Tourist Organisation (POT), as well as participating entities such as sports clubs and organizations, received detailed data on Poland's presence in foreign media, in the context of the performances of Polish athletes and teams participating in international competitions.
Get to know our app
With IMMapp, you can manage all your product and industry publications from your smartphone. With us, you can track mobile results not only from the internet and social media, but also from print, radio, and television. Everything in one place! It’s currently the only mobile app on the Polish market that allows you to monitor all types of media.
